Profitability & costs
Understand reported margins, examine spending and identify which assumptions need checking before cutting a cost.
Your Business Desk / EXISTING SMALL BUSINESSES
See what’s working.
Find what could
work better.
A clearer picture of your costs, cash, operations and team.
Bring your business information together. Get an AI-powered review of what needs attention, compare sensible options and turn the findings into a practical improvement plan.
Free during early access. Supported pilot scope agreed separately. No automatic paid subscription.
THE WHOLE BUSINESS, IN CONTEXT
Find the work
worth doing next.
Cash & collections
Keep profit separate from cash. Review overdue payments, upcoming commitments and the evidence needed before investing.
Operations & people
Find bottlenecks and dependencies. Compare process improvements, tools, outsourcing and hiring where the evidence supports them.
LESS RETYPING. MORE USEFUL CONTEXT.
Bring the information
you already have.
Start with your website.
Enter your business name and website. We research what you do and relevant competitors; goals and private context can be added later through Edit.
Upload your reports.
Add a PDF, spreadsheet or photo of your accounts, or enter a few figures manually. A P&L and balance sheet are useful starting points.
A review and plan, automatically.
Validated figures feed into your whole-business review and saved action plan. Conflicting or uncertain figures appear as specific corrections for you to check.
Companies House helps establish your registered company and directors, with a short match check where identity is ambiguous. Xero and QuickBooks connections are awaiting activation; upload reports exported from your accounting software in the meantime. Public company accounts are historical and may omit operating detail.
A CONSULTING-STYLE REVIEW
A finding is only useful
if you can act on it.
See the evidence, the implication, the recommended action and the strongest reason to reconsider. Compare alternatives, name an owner and set a success measure.
Your review may recommend delaying a hire, keeping a cost that protects quality or testing a simpler process before buying software.
Explore the whole-business example30 / 60 / 90 DAYS
Make a plan.
Return with the result.
Keep a practical action plan, dated reviews and the evidence behind each decision. Record what actually happened and decide what to change next.
Export a working business review with findings, sources, assumptions and your next actions.
THE SUPPORTED PILOT
Review your business.
Help shape the product.
The software provides AI-powered analysis of your evidence. Human setup and review support is agreed separately before joining the free pilot. It is not an audit, automatic implementation service or guarantee of savings.
For existing small businesses, including sole traders. We agree the scope, support and access after the pilot before you enrol. There is no automatic paid conversion.
Apply for the free supported pilotA PRACTICAL BUSINESS REVIEW
Bring us the business
you want to improve.
Tell us what is holding the business back and which outcomes would make the pilot useful.
We will contact you to discuss fit. Applying does not commit you to paid work. Please do not include customer records, employee details, financial documents or account credentials.
You can also email support@idearove.com. The existing inbox continues to serve brighterdesk.